MSc

MSc Tourism & Cultural Heritage Management (Dual Track)

MSc Tourism & Cultural Heritage Management — one admission, a shared core, two named specialisations.

Online & New Capital Campus

4 Semesters (2 Years)42 creditsEnglish and Arabic (bilingual assessment; academic Arabic required for AR-medium tracks)

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MSc Tourism & Cultural Heritage Management (Dual Track)

Overview

A double-path master's for the region's fast-growing tourism sector. Shared core in the visitor economy, then pathways in Tourism Management (destinations, operations, marketing) and Cultural Heritage Management (sites, interpretation, conservation governance), with a destination-and-site capstone. Imperial University in Cairo delivers this award fully online across the Arab region. There is no campus. English is the administrative language of the award; Arabic-medium tracks require additional language evidence. Assessment is identity-checked. This is an academic Master's award; where a field has a licensing or registration route, that remains a matter for your professional body or regulator. You will work through the material as a practitioner-researcher: applied methods, real or anonymised cases, and a supervised capstone or dissertation as the final component. Faculty mark whether you noticed the constraints a slide deck usually hides. MSc Tourism & Cultural Heritage Management (Dual Track) is taught as one award, not a list of unrelated modules. The published length is 4 Semesters (2 Years), and the credit total is 42. Students move from Tourism Systems & Destination Economics through Tourism Systems & Destination Economics; Heritage, Ethics & Community; Data & Insight for Visitor Management; Research Methods & Identity-Checked Assessment; Destination Management & Governance; Hospitality & Attraction Operations, and finish on Dual-Track Capstone: Destination & Heritage Site Plan. Each course has a question, a method, and a submission. In this field, students find where time or cost is lost and recommend one operational change. Reading is a process map, a capacity note, and a disruption case. The artefact a marker expects is a recommendation for one lane, site, or service with the cost and the risk. The award is built so that a graduate can do the following in practice: Manage a destination, attraction or event through its operational realities Balance the visitor economy against heritage, community and conservation Run revenue, marketing and digital distribution for the sector Teaching assumes the student can read a source, attempt a problem before the seminar, and revise after feedback. Attendance at live seminars is part of the design. The capstone or final course must use the methods of the earlier courses; a project that ignores them does not pass. The pages for each course name the topics that are examined. Those topics are the syllabus. A brochure line is not a substitute for them.

The programme carries 42 credits across four assessed modules. Delivery is tuition-free aside from the examination fee. Transcripts use letter grades and a GPA scale consistent with Imperial University in Cairo awards. No professional-body logo is used in marketing to imply endorsement.

Who This Programme Is For

Tourism, hospitality and events professionals
Heritage and cultural-sector staff
Managers moving into destination management
Graduates entering the visitor economy

How you can study

Digital only

Study online

100% tuition-free online

Online tuition is completely free. Study from anywhere in Egypt, the Arab region, and worldwide with full digital flexibility.

✦ Tuition: £0 / $0
✦ Examinations are free. There is no exam fee.
✦ Learn from anywhere · Live online seminars

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What You Will Learn

Manage a destination, attraction or event through its operational realities
Balance the visitor economy against heritage, community and conservation
Run revenue, marketing and digital distribution for the sector
Plan the safety and logistics of large-scale events

Curriculum

Term 1 — Shared Visitor Economy Core

Code	Course	Credits · hours
ALTH701	Tourism Systems & Destination Economics Tourism Systems & Destination Economics (ALTH701) is a 3-credit course on MSc Tourism & Cultural Heritage Management (Dual Track), with 30 notional learning hours. By the end, students can find where time or cost is lost and recommend one operational change, using Tourism Systems & Destination Economics as the working context rather than a generic management example. The course is taught in three movements. First, students establish the terms and the decision the course is about. Second, they apply the method to a case, dataset, text, or design and compare it with a weaker alternative. Third, they revise the work after feedback and state what the conclusion cannot support. Preparation uses a process map, a capacity note, and a disruption case. Seminar time is for the decision, not for reading the materials aloud. Assessment is a recommendation for one lane, site, or service with the cost and the risk. A pass requires a clear method, evidence a marker can check, and an explicit limit. Credit is not awarded for summary alone. ALTH701-M1 · Order, nodes, delay, and a flow map — Tourism Systems & Destination Economics ALTH701-M2 · Demand, capacity, stock, and stock-out — Tourism Systems & Destination Economics ALTH701-M3 · A break in the chain and the response — Tourism Systems & Destination Economics ALTH701-M4 · Cost, time, and who pays for the buffer — Tourism Systems & Destination Economics ALTH701-M5 · One lane, site, or corridor — Tourism Systems & Destination Economics ALTH701-M6 · A change recommendation with cost and risk — Tourism Systems & Destination Economics	3 · 30 h
ALTH702	Heritage, Ethics & Community Heritage, Ethics & Community (ALTH702) is a 3-credit course on MSc Tourism & Cultural Heritage Management (Dual Track), with 30 notional learning hours. By the end, students can find where time or cost is lost and recommend one operational change, using Heritage, Ethics & Community as the working context rather than a generic management example. The course is taught in three movements. First, students establish the terms and the decision the course is about. Second, they apply the method to a case, dataset, text, or design and compare it with a weaker alternative. Third, they revise the work after feedback and state what the conclusion cannot support. Preparation uses a process map, a capacity note, and a disruption case. Seminar time is for the decision, not for reading the materials aloud. Assessment is a recommendation for one lane, site, or service with the cost and the risk. A pass requires a clear method, evidence a marker can check, and an explicit limit. Credit is not awarded for summary alone. ALTH702-M1 · Order, nodes, delay, and a flow map — Heritage, Ethics & Community ALTH702-M2 · Demand, capacity, stock, and stock-out — Heritage, Ethics & Community ALTH702-M3 · A break in the chain and the response — Heritage, Ethics & Community ALTH702-M4 · Cost, time, and who pays for the buffer — Heritage, Ethics & Community ALTH702-M5 · One lane, site, or corridor — Heritage, Ethics & Community ALTH702-M6 · A change recommendation with cost and risk — Heritage, Ethics & Community	3 · 30 h
ALTH703	Data & Insight for Visitor Management Data & Insight for Visitor Management (ALTH703) is a 3-credit course on MSc Tourism & Cultural Heritage Management (Dual Track), with 30 notional learning hours. By the end, students can define a measurable question, fit a method that can be checked, and report where it fails, using Data & Insight for Visitor Management as the working context rather than a generic management example. The course is taught in three movements. First, students establish the terms and the decision the course is about. Second, they apply the method to a case, dataset, text, or design and compare it with a weaker alternative. Third, they revise the work after feedback and state what the conclusion cannot support. Preparation uses a dataset description, a methods note, and one published evaluation. Seminar time is for the decision, not for reading the materials aloud. Assessment is a project note with the question, the method, the result, and the limitation. A pass requires a clear method, evidence a marker can check, and an explicit limit. Credit is not awarded for summary alone. ALTH703-M1 · The question, the unit of analysis, and data quality — Data & Insight for Visitor Management ALTH703-M2 · Features, baselines, and error — Data & Insight for Visitor Management ALTH703-M3 · Validation, leakage, and what the model must not decide — Data & Insight for Visitor Management ALTH703-M4 · Monitoring, drift, and human review — Data & Insight for Visitor Management ALTH703-M5 · Interpretation for a non-technical decision maker — Data & Insight for Visitor Management ALTH703-M6 · A supervised project with method, result, and limitation — Data & Insight for Visitor Management	3 · 30 h
ALTH704	Research Methods & Identity-Checked Assessment Research Methods & Identity-Checked Assessment (ALTH704) is a 3-credit course on MSc Tourism & Cultural Heritage Management (Dual Track), with 30 notional learning hours. By the end, students can find where time or cost is lost and recommend one operational change, using Research Methods & Identity-Checked Assessment as the working context rather than a generic management example. The course is taught in three movements. First, students establish the terms and the decision the course is about. Second, they apply the method to a case, dataset, text, or design and compare it with a weaker alternative. Third, they revise the work after feedback and state what the conclusion cannot support. Preparation uses a process map, a capacity note, and a disruption case. Seminar time is for the decision, not for reading the materials aloud. Assessment is a recommendation for one lane, site, or service with the cost and the risk. A pass requires a clear method, evidence a marker can check, and an explicit limit. Credit is not awarded for summary alone. ALTH704-M1 · Order, nodes, delay, and a flow map — Research Methods & Identity-Checked Assessment ALTH704-M2 · Demand, capacity, stock, and stock-out — Research Methods & Identity-Checked Assessment ALTH704-M3 · A break in the chain and the response — Research Methods & Identity-Checked Assessment ALTH704-M4 · Cost, time, and who pays for the buffer — Research Methods & Identity-Checked Assessment ALTH704-M5 · One lane, site, or corridor — Research Methods & Identity-Checked Assessment ALTH704-M6 · A change recommendation with cost and risk — Research Methods & Identity-Checked Assessment	3 · 30 h

Term 2 — Pathway A: Tourism Management

Code	Course	Credits · hours
ALTH705	Destination Management & Governance Destination Management & Governance (ALTH705) is a 3-credit course on MSc Tourism & Cultural Heritage Management (Dual Track), with 30 notional learning hours. By the end, students can say who decides, under which rule, and draft a note a professional could read, using Destination Management & Governance as the working context rather than a generic management example. The course is taught in three movements. First, students establish the terms and the decision the course is about. Second, they apply the method to a case, dataset, text, or design and compare it with a weaker alternative. Third, they revise the work after feedback and state what the conclusion cannot support. Preparation uses a statute or instrument, a case or policy paper, and a commentary. Seminar time is for the decision, not for reading the materials aloud. Assessment is a memo or draft clause with sources and a revision note. A pass requires a clear method, evidence a marker can check, and an explicit limit. Credit is not awarded for summary alone. This course is academic. It does not admit the student to practise law and it is not a qualifying law degree. ALTH705-M1 · Forum, rule, and parties — Destination Management & Governance ALTH705-M2 · Claim, counterclaim, and the facts that would change the result — Destination Management & Governance ALTH705-M3 · A clause, briefing, or policy note for a named audience — Destination Management & Governance ALTH705-M4 · Sources, revision, and the strength of the authority — Destination Management & Governance ALTH705-M5 · Institutions and the limit of the award — Destination Management & Governance ALTH705-M6 · A supervised paper: question, sources, argument, and defence — Destination Management & Governance	3 · 30 h
ALTH706	Hospitality & Attraction Operations Hospitality & Attraction Operations (ALTH706) is a 3-credit course on MSc Tourism & Cultural Heritage Management (Dual Track), with 30 notional learning hours. By the end, students can describe how people, records, and decisions move through one service, and separate cause from harm, using Hospitality & Attraction Operations as the working context rather than a generic management example. The course is taught in three movements. First, students establish the terms and the decision the course is about. Second, they apply the method to a case, dataset, text, or design and compare it with a weaker alternative. Third, they revise the work after feedback and state what the conclusion cannot support. Preparation uses a pathway description, an incident summary, and an information standard. Seminar time is for the decision, not for reading the materials aloud. Assessment is a brief a service manager could use, with the evidence attached. A pass requires a clear method, evidence a marker can check, and an explicit limit. Credit is not awarded for summary alone. This course does not confer a licence to practise nursing, medicine, or any other clinical profession. ALTH706-M1 · Pathway, payment, records, and the bottleneck — Hospitality & Attraction Operations ALTH706-M2 · Incident, harm, cause, and the change that prevents a repeat — Hospitality & Attraction Operations ALTH706-M3 · Indicators, privacy, and misuse of a report — Hospitality & Attraction Operations ALTH706-M4 · Quality, safety, and the limit of the data — Hospitality & Attraction Operations ALTH706-M5 · Service design for a named population — Hospitality & Attraction Operations ALTH706-M6 · A service or informatics brief with evidence and a recommendation — Hospitality & Attraction Operations	3 · 30 h
ALTH707	Tourism Marketing & Digital Distribution Tourism Marketing & Digital Distribution (ALTH707) is a 3-credit course on MSc Tourism & Cultural Heritage Management (Dual Track), with 30 notional learning hours. By the end, students can justify a marketing decision with evidence rather than a slogan, using Tourism Marketing & Digital Distribution as the working context rather than a generic management example. The course is taught in three movements. First, students establish the terms and the decision the course is about. Second, they apply the method to a case, dataset, text, or design and compare it with a weaker alternative. Third, they revise the work after feedback and state what the conclusion cannot support. Preparation uses a brief, a channel note, and a measurement plan. Seminar time is for the decision, not for reading the materials aloud. Assessment is a campaign or content recommendation with audience, channel, and measure. A pass requires a clear method, evidence a marker can check, and an explicit limit. Credit is not awarded for summary alone. ALTH707-M1 · Audience, offer, and the evidence for both — Tourism Marketing & Digital Distribution ALTH707-M2 · Channel choice and what the channel cannot do — Tourism Marketing & Digital Distribution ALTH707-M3 · Message, proof, and a measure of response — Tourism Marketing & Digital Distribution ALTH707-M4 · Ethics of persuasion and claims that must not be made — Tourism Marketing & Digital Distribution ALTH707-M5 · A campaign or content decision with a budget line — Tourism Marketing & Digital Distribution ALTH707-M6 · A recommendation a client could act on — Tourism Marketing & Digital Distribution	3 · 30 h
ALTH708	Major Events & Visitor Flow Major Events & Visitor Flow (ALTH708) is a 3-credit course on MSc Tourism & Cultural Heritage Management (Dual Track), with 30 notional learning hours. By the end, students can find where time or cost is lost and recommend one operational change, using Major Events & Visitor Flow as the working context rather than a generic management example. The course is taught in three movements. First, students establish the terms and the decision the course is about. Second, they apply the method to a case, dataset, text, or design and compare it with a weaker alternative. Third, they revise the work after feedback and state what the conclusion cannot support. Preparation uses a process map, a capacity note, and a disruption case. Seminar time is for the decision, not for reading the materials aloud. Assessment is a recommendation for one lane, site, or service with the cost and the risk. A pass requires a clear method, evidence a marker can check, and an explicit limit. Credit is not awarded for summary alone. ALTH708-M1 · Order, nodes, delay, and a flow map — Major Events & Visitor Flow ALTH708-M2 · Demand, capacity, stock, and stock-out — Major Events & Visitor Flow ALTH708-M3 · A break in the chain and the response — Major Events & Visitor Flow ALTH708-M4 · Cost, time, and who pays for the buffer — Major Events & Visitor Flow ALTH708-M5 · One lane, site, or corridor — Major Events & Visitor Flow ALTH708-M6 · A change recommendation with cost and risk — Major Events & Visitor Flow	3 · 30 h

Term 3 — Pathway B: Cultural Heritage Management

Code	Course	Credits · hours
ALTH709	Site Management & Conservation Governance Site Management & Conservation Governance (ALTH709) is a 3-credit course on MSc Tourism & Cultural Heritage Management (Dual Track), with 30 notional learning hours. By the end, students can say who decides, under which rule, and draft a note a professional could read, using Site Management & Conservation Governance as the working context rather than a generic management example. The course is taught in three movements. First, students establish the terms and the decision the course is about. Second, they apply the method to a case, dataset, text, or design and compare it with a weaker alternative. Third, they revise the work after feedback and state what the conclusion cannot support. Preparation uses a statute or instrument, a case or policy paper, and a commentary. Seminar time is for the decision, not for reading the materials aloud. Assessment is a memo or draft clause with sources and a revision note. A pass requires a clear method, evidence a marker can check, and an explicit limit. Credit is not awarded for summary alone. This course is academic. It does not admit the student to practise law and it is not a qualifying law degree. ALTH709-M1 · Forum, rule, and parties — Site Management & Conservation Governance ALTH709-M2 · Claim, counterclaim, and the facts that would change the result — Site Management & Conservation Governance ALTH709-M3 · A clause, briefing, or policy note for a named audience — Site Management & Conservation Governance ALTH709-M4 · Sources, revision, and the strength of the authority — Site Management & Conservation Governance ALTH709-M5 · Institutions and the limit of the award — Site Management & Conservation Governance ALTH709-M6 · A supervised paper: question, sources, argument, and defence — Site Management & Conservation Governance	3 · 30 h
ALTH710	Interpretation, Museums & Digital Heritage Interpretation, Museums & Digital Heritage (ALTH710) is a 3-credit course on MSc Tourism & Cultural Heritage Management (Dual Track), with 30 notional learning hours. By the end, students can find where time or cost is lost and recommend one operational change, using Interpretation, Museums & Digital Heritage as the working context rather than a generic management example. The course is taught in three movements. First, students establish the terms and the decision the course is about. Second, they apply the method to a case, dataset, text, or design and compare it with a weaker alternative. Third, they revise the work after feedback and state what the conclusion cannot support. Preparation uses a process map, a capacity note, and a disruption case. Seminar time is for the decision, not for reading the materials aloud. Assessment is a recommendation for one lane, site, or service with the cost and the risk. A pass requires a clear method, evidence a marker can check, and an explicit limit. Credit is not awarded for summary alone. ALTH710-M1 · Order, nodes, delay, and a flow map — Interpretation, Museums & Digital Heritage ALTH710-M2 · Demand, capacity, stock, and stock-out — Interpretation, Museums & Digital Heritage ALTH710-M3 · A break in the chain and the response — Interpretation, Museums & Digital Heritage ALTH710-M4 · Cost, time, and who pays for the buffer — Interpretation, Museums & Digital Heritage ALTH710-M5 · One lane, site, or corridor — Interpretation, Museums & Digital Heritage ALTH710-M6 · A change recommendation with cost and risk — Interpretation, Museums & Digital Heritage	3 · 30 h
ALTH711	Heritage Law, Listing & Planning Interfaces Heritage Law, Listing & Planning Interfaces (ALTH711) is a 3-credit course on MSc Tourism & Cultural Heritage Management (Dual Track), with 30 notional learning hours. By the end, students can say who decides, under which rule, and draft a note a professional could read, using Heritage Law, Listing & Planning Interfaces as the working context rather than a generic management example. The course is taught in three movements. First, students establish the terms and the decision the course is about. Second, they apply the method to a case, dataset, text, or design and compare it with a weaker alternative. Third, they revise the work after feedback and state what the conclusion cannot support. Preparation uses a statute or instrument, a case or policy paper, and a commentary. Seminar time is for the decision, not for reading the materials aloud. Assessment is a memo or draft clause with sources and a revision note. A pass requires a clear method, evidence a marker can check, and an explicit limit. Credit is not awarded for summary alone. This course is academic. It does not admit the student to practise law and it is not a qualifying law degree. ALTH711-M1 · Forum, rule, and parties — Heritage Law, Listing & Planning Interfaces ALTH711-M2 · Claim, counterclaim, and the facts that would change the result — Heritage Law, Listing & Planning Interfaces ALTH711-M3 · A clause, briefing, or policy note for a named audience — Heritage Law, Listing & Planning Interfaces ALTH711-M4 · Sources, revision, and the strength of the authority — Heritage Law, Listing & Planning Interfaces ALTH711-M5 · Institutions and the limit of the award — Heritage Law, Listing & Planning Interfaces ALTH711-M6 · A supervised paper: question, sources, argument, and defence — Heritage Law, Listing & Planning Interfaces	3 · 30 h

Code

Course

Credits · hours

ALTH709

Site Management & Conservation Governance

Site Management & Conservation Governance (ALTH709) is a 3-credit course on MSc Tourism & Cultural Heritage Management (Dual Track), with 30 notional learning hours. By the end, students can say who decides, under which rule, and draft a note a professional could read, using Site Management & Conservation Governance as the working context rather than a generic management example. The course is taught in three movements. First, students establish the terms and the decision the course is about. Second, they apply the method to a case, dataset, text, or design and compare it with a weaker alternative. Third, they revise the work after feedback and state what the conclusion cannot support. Preparation uses a statute or instrument, a case or policy paper, and a commentary. Seminar time is for the decision, not for reading the materials aloud. Assessment is a memo or draft clause with sources and a revision note. A pass requires a clear method, evidence a marker can check, and an explicit limit. Credit is not awarded for summary alone. This course is academic. It does not admit the student to practise law and it is not a qualifying law degree.

ALTH709-M1 · Forum, rule, and parties — Site Management & Conservation Governance
ALTH709-M2 · Claim, counterclaim, and the facts that would change the result — Site Management & Conservation Governance
ALTH709-M3 · A clause, briefing, or policy note for a named audience — Site Management & Conservation Governance
ALTH709-M4 · Sources, revision, and the strength of the authority — Site Management & Conservation Governance
ALTH709-M5 · Institutions and the limit of the award — Site Management & Conservation Governance
ALTH709-M6 · A supervised paper: question, sources, argument, and defence — Site Management & Conservation Governance

3 · 30 h

ALTH710

Interpretation, Museums & Digital Heritage

Interpretation, Museums & Digital Heritage (ALTH710) is a 3-credit course on MSc Tourism & Cultural Heritage Management (Dual Track), with 30 notional learning hours. By the end, students can find where time or cost is lost and recommend one operational change, using Interpretation, Museums & Digital Heritage as the working context rather than a generic management example. The course is taught in three movements. First, students establish the terms and the decision the course is about. Second, they apply the method to a case, dataset, text, or design and compare it with a weaker alternative. Third, they revise the work after feedback and state what the conclusion cannot support. Preparation uses a process map, a capacity note, and a disruption case. Seminar time is for the decision, not for reading the materials aloud. Assessment is a recommendation for one lane, site, or service with the cost and the risk. A pass requires a clear method, evidence a marker can check, and an explicit limit. Credit is not awarded for summary alone.

ALTH710-M1 · Order, nodes, delay, and a flow map — Interpretation, Museums & Digital Heritage
ALTH710-M2 · Demand, capacity, stock, and stock-out — Interpretation, Museums & Digital Heritage
ALTH710-M3 · A break in the chain and the response — Interpretation, Museums & Digital Heritage
ALTH710-M4 · Cost, time, and who pays for the buffer — Interpretation, Museums & Digital Heritage
ALTH710-M5 · One lane, site, or corridor — Interpretation, Museums & Digital Heritage
ALTH710-M6 · A change recommendation with cost and risk — Interpretation, Museums & Digital Heritage

3 · 30 h

ALTH711

Heritage Law, Listing & Planning Interfaces

Heritage Law, Listing & Planning Interfaces (ALTH711) is a 3-credit course on MSc Tourism & Cultural Heritage Management (Dual Track), with 30 notional learning hours. By the end, students can say who decides, under which rule, and draft a note a professional could read, using Heritage Law, Listing & Planning Interfaces as the working context rather than a generic management example. The course is taught in three movements. First, students establish the terms and the decision the course is about. Second, they apply the method to a case, dataset, text, or design and compare it with a weaker alternative. Third, they revise the work after feedback and state what the conclusion cannot support. Preparation uses a statute or instrument, a case or policy paper, and a commentary. Seminar time is for the decision, not for reading the materials aloud. Assessment is a memo or draft clause with sources and a revision note. A pass requires a clear method, evidence a marker can check, and an explicit limit. Credit is not awarded for summary alone. This course is academic. It does not admit the student to practise law and it is not a qualifying law degree.

ALTH711-M1 · Forum, rule, and parties — Heritage Law, Listing & Planning Interfaces
ALTH711-M2 · Claim, counterclaim, and the facts that would change the result — Heritage Law, Listing & Planning Interfaces
ALTH711-M3 · A clause, briefing, or policy note for a named audience — Heritage Law, Listing & Planning Interfaces
ALTH711-M4 · Sources, revision, and the strength of the authority — Heritage Law, Listing & Planning Interfaces
ALTH711-M5 · Institutions and the limit of the award — Heritage Law, Listing & Planning Interfaces
ALTH711-M6 · A supervised paper: question, sources, argument, and defence — Heritage Law, Listing & Planning Interfaces

3 · 30 h

Term 4 — Integration & Dual-Track Capstone

Code	Course	Credits · hours
ALTH712	Integrating Two Disciplines in Practice Integrating Two Disciplines in Practice (ALTH712) is a 3-credit course on MSc Tourism & Cultural Heritage Management (Dual Track), with 30 notional learning hours. By the end, students can find where time or cost is lost and recommend one operational change, using Integrating Two Disciplines in Practice as the working context rather than a generic management example. The course is taught in three movements. First, students establish the terms and the decision the course is about. Second, they apply the method to a case, dataset, text, or design and compare it with a weaker alternative. Third, they revise the work after feedback and state what the conclusion cannot support. Preparation uses a process map, a capacity note, and a disruption case. Seminar time is for the decision, not for reading the materials aloud. Assessment is a recommendation for one lane, site, or service with the cost and the risk. A pass requires a clear method, evidence a marker can check, and an explicit limit. Credit is not awarded for summary alone. ALTH712-M1 · Order, nodes, delay, and a flow map — Integrating Two Disciplines in Practice ALTH712-M2 · Demand, capacity, stock, and stock-out — Integrating Two Disciplines in Practice ALTH712-M3 · A break in the chain and the response — Integrating Two Disciplines in Practice ALTH712-M4 · Cost, time, and who pays for the buffer — Integrating Two Disciplines in Practice ALTH712-M5 · One lane, site, or corridor — Integrating Two Disciplines in Practice ALTH712-M6 · A change recommendation with cost and risk — Integrating Two Disciplines in Practice	3 · 30 h
ALTH713	Dual-Track Capstone: Destination & Heritage Site Plan Dual-Track Capstone: Destination & Heritage Site Plan (ALTH713) is a 6-credit course on MSc Tourism & Cultural Heritage Management (Dual Track), with 60 notional learning hours. By the end, students can find where time or cost is lost and recommend one operational change, using Dual-Track Capstone: Destination & Heritage Site Plan as the working context rather than a generic management example. The course is taught in three movements. First, students establish the terms and the decision the course is about. Second, they apply the method to a case, dataset, text, or design and compare it with a weaker alternative. Third, they revise the work after feedback and state what the conclusion cannot support. Preparation uses a process map, a capacity note, and a disruption case. Seminar time is for the decision, not for reading the materials aloud. Assessment is a recommendation for one lane, site, or service with the cost and the risk. A pass requires a clear method, evidence a marker can check, and an explicit limit. Credit is not awarded for summary alone. ALTH713-M1 · Order, nodes, delay, and a flow map — Dual-Track Capstone: Destination & Heritage Site Plan ALTH713-M2 · Demand, capacity, stock, and stock-out — Dual-Track Capstone: Destination & Heritage Site Plan ALTH713-M3 · A break in the chain and the response — Dual-Track Capstone: Destination & Heritage Site Plan ALTH713-M4 · Cost, time, and who pays for the buffer — Dual-Track Capstone: Destination & Heritage Site Plan ALTH713-M5 · One lane, site, or corridor — Dual-Track Capstone: Destination & Heritage Site Plan ALTH713-M6 · A change recommendation with cost and risk — Dual-Track Capstone: Destination & Heritage Site Plan	6 · 60 h

Code

Course

Credits · hours

ALTH712

Integrating Two Disciplines in Practice

Integrating Two Disciplines in Practice (ALTH712) is a 3-credit course on MSc Tourism & Cultural Heritage Management (Dual Track), with 30 notional learning hours. By the end, students can find where time or cost is lost and recommend one operational change, using Integrating Two Disciplines in Practice as the working context rather than a generic management example. The course is taught in three movements. First, students establish the terms and the decision the course is about. Second, they apply the method to a case, dataset, text, or design and compare it with a weaker alternative. Third, they revise the work after feedback and state what the conclusion cannot support. Preparation uses a process map, a capacity note, and a disruption case. Seminar time is for the decision, not for reading the materials aloud. Assessment is a recommendation for one lane, site, or service with the cost and the risk. A pass requires a clear method, evidence a marker can check, and an explicit limit. Credit is not awarded for summary alone.

ALTH712-M1 · Order, nodes, delay, and a flow map — Integrating Two Disciplines in Practice
ALTH712-M2 · Demand, capacity, stock, and stock-out — Integrating Two Disciplines in Practice
ALTH712-M3 · A break in the chain and the response — Integrating Two Disciplines in Practice
ALTH712-M4 · Cost, time, and who pays for the buffer — Integrating Two Disciplines in Practice
ALTH712-M5 · One lane, site, or corridor — Integrating Two Disciplines in Practice
ALTH712-M6 · A change recommendation with cost and risk — Integrating Two Disciplines in Practice

3 · 30 h

ALTH713

Dual-Track Capstone: Destination & Heritage Site Plan

Dual-Track Capstone: Destination & Heritage Site Plan (ALTH713) is a 6-credit course on MSc Tourism & Cultural Heritage Management (Dual Track), with 60 notional learning hours. By the end, students can find where time or cost is lost and recommend one operational change, using Dual-Track Capstone: Destination & Heritage Site Plan as the working context rather than a generic management example. The course is taught in three movements. First, students establish the terms and the decision the course is about. Second, they apply the method to a case, dataset, text, or design and compare it with a weaker alternative. Third, they revise the work after feedback and state what the conclusion cannot support. Preparation uses a process map, a capacity note, and a disruption case. Seminar time is for the decision, not for reading the materials aloud. Assessment is a recommendation for one lane, site, or service with the cost and the risk. A pass requires a clear method, evidence a marker can check, and an explicit limit. Credit is not awarded for summary alone.

ALTH713-M1 · Order, nodes, delay, and a flow map — Dual-Track Capstone: Destination & Heritage Site Plan
ALTH713-M2 · Demand, capacity, stock, and stock-out — Dual-Track Capstone: Destination & Heritage Site Plan
ALTH713-M3 · A break in the chain and the response — Dual-Track Capstone: Destination & Heritage Site Plan
ALTH713-M4 · Cost, time, and who pays for the buffer — Dual-Track Capstone: Destination & Heritage Site Plan
ALTH713-M5 · One lane, site, or corridor — Dual-Track Capstone: Destination & Heritage Site Plan
ALTH713-M6 · A change recommendation with cost and risk — Dual-Track Capstone: Destination & Heritage Site Plan

6 · 60 h

Career Paths

Destination and attraction management
Hospitality and events operations
Heritage and cultural site management
Tourism marketing and distribution
Sector policy and development roles

Programme Highlights

Operations, revenue and governance together
Heritage and community as governance, not decoration
A capstone destination or site plan
Identity-checked assessment

Assessment

Modules are assessed through a published mix of coursework, applied projects, and examinations. Exam windows are announced in advance so students in other time zones are not forced into overnight sittings. Alternative arrangements are available where documented.

Admission requirements

Academic entry

Bachelor's degree from a recognised institution (minimum 2:2 / GPA 2.5/4.0 or an equivalent national scale)
Identity document for remote identity-checked assessment enrolment

English language

English proficiency: IELTS 5.5, TOEFL 46 or equivalent (waived for prior English-medium study). Arabic-medium tracks require additional academic-Arabic evidence as stated on the programme page.

Documents

Statement of Purpose (500 words minimum) covering goals, professional context and fit
Two academic or professional references with verifiable contact details
CV or résumé covering education and relevant work
Official transcripts (digital copies accepted at application; certified copies before award)

Programme questions

How long is the MSc Tourism & Cultural Heritage Management (Dual Track)?

The published duration is 4 Semesters (2 Years). Teaching language: English and Arabic (bilingual assessment; academic Arabic required for AR-medium tracks). Actual time-to-complete depends on mode and any recognised prior learning.

Can I study this from my country?

You may study this award fully online from your country, or — where published — on campus at IUC. Online study does not require a student visa. Campus study may.

What does it cost?

Degree tuition for this award is published as £0 / tuition-free on the online pathway. Examination or administrative fees may apply at checkout — never an annual tuition invoice. Check the Fees page for any extras.

What are the entry requirements?

Requirements are grouped on this page (academic, English, documents). Equivalent qualifications are considered. English may be waived after prior English-medium study.

How is the programme assessed?

Assessment is typically a mix of coursework, projects, and examinations. Doctoral awards include a thesis or dissertation and an oral examination. Details sit in the programme specification and module outlines.

Will this award be recognised where I live?

Recognition of the award for local employment, professional licence, or ministry attestation is decided by your employer or regulator. Imperial University in Cairo publishes verification pages for certificates. We do not claim automatic equivalence in every country.

How do I apply?

Start an application on this website. Progress is saved from the first step. Admissions: admissions@iucairo.co.uk.

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